Half a Yard Services

Coaching, Player Reviews & Scouting

Choose practical on-pitch coaching or receive honest assessment and development feedback based on your footage, position, goals and current level.

Individual Assessment

Player Reviews

Detailed feedback to help players and parents understand current strengths, weaknesses and practical next steps.

  • Video review and written feedback
  • Position-specific player assessment
  • Strengths and development areas
  • Trial-readiness assessment
  • Six-to-twelve-week development plan
  • Clear, honest next actions
Presentation & Opportunity

Scouting Support

Helping players present themselves more clearly and understand what coaches, scouts and clubs may notice.

  • Player CV review
  • Highlight-reel feedback
  • Footage selection guidance
  • Striker and attacker reports
  • Level and pathway discussion
  • Preparation for trials and opportunities
Technique • Movement • Composure

Half a Yard Finishing

Specialist striker training led by UEFA-licensed coach and former West Ham forward Jordan Antonio Brown. Built for ambitious attacking players who want to improve their movement, finishing technique, decision-making and composure.

The Half a Yard Philosophy

The Difference Is Often Half a Yard

A better movement. A cleaner first touch. A quicker decision. A sharper finish. A stronger mindset.

99 Professional appearances
17 Professional goals
10+ Assists as a forward
5 Countries of football experience
Specialist Striker Development

Half a Yard Finishing

Half a Yard Finishing helps ambitious attacking players in High Wycombe, Slough, London and surrounding areas turn ability into more consistent match impact through honest assessment, striker-specific coaching, game understanding and individual mentoring, led by Jordan Antonio Brown’s first-hand experience of academy and professional football.

01

Who It Is For

Academy, recently released-academy, development-centre and ambitious high-level grassroots players aged 14–18.

02

The Aim

Become more effective, confident and accountable in competitive matches, with clear position-specific priorities.

03

How It Works

Honest assessment, purposeful coaching, decision-based practices, game understanding, mentoring and accountability.

04

Where

High Wycombe, Slough, London and surrounding areas, with players grouped by suitable age, level and development need.

Football Coaching Prices

Choose the Right Training Option

Individual coaching, a shared group session or a consistent eight-session block. Prices are for coaching; any additional venue or travel cost is confirmed before booking.

£79

Individual Session

One player. Focused striker coaching based on the player's goals and current level.

£499

Eight-Session Individual Block

One player. Save £133 compared with eight individual sessions at £79 each (£632 total).

See full prices, savings and frequently asked questions

Eight-Week Finishing Development Block

Focused From Baseline to Next Plan

One 75-minute coached session each week, supported by assessment, mentoring and reviews. Delivery is individual or in a suitable small group of no more than six players.

01 — START

Screen and Assess

Application, suitability screen, starting conversation and a baseline assessment covering execution, movement, decisions, game understanding, mentality and habits.

02 — DEVELOP

Coach and Review

Select two or three priorities, complete weekly position-specific work, use short check-ins and adjust the plan at the midpoint review.

03 — NEXT

Reassess and Plan

Compare the player with their own baseline and provide a practical 30-day next-development plan.

Important Information

Half a Yard Finishing is a striker-development programme. Progress is assessed against the player’s own baseline. It does not guarantee selection, trials, scholarships, contracts or professional representation, and it does not provide medical treatment or rehabilitation. Parent or guardian involvement applies at onboarding and review for under-18s.

Find Your Starting Point

Turn Ability Into Match Impact

Use the player-registration form below to share the player’s age, position, current level, location and goals. Suitability and the most useful starting option will be confirmed before coaching begins.

Simple Process

How It Works

Every player has different needs. The process begins with understanding your position, level, goals and the type of support that will help most.

01 — ENQUIRE

Tell Us About the Player

Share the player’s age, position, current level, location and the main area they want to improve.

02 — ASSESS

Choose the Right Service

Jordan will recommend an on-pitch session, player review, video assessment or development-focused option.

03 — DEVELOP

Receive Clear Next Steps

Complete the session or assessment and leave with honest feedback and practical areas to work on.

Led by Jordan Antonio Brown

Experience From Inside the Game

Half a Yard is built from real experience of academy football, professional football, playing overseas, rebuilding a career and understanding the standards players face at different levels.

01

Arsenal Academy

Elite academy development and experience of the technical standards expected from young players.

02

West Ham United

Progressed through the academy and made a first-team UEFA Europa League appearance.

03

England Under-17

Experience within an international youth football environment.

04

Professional Football Abroad

Playing experience across England, Germany, Canada, Iceland and the United States.

05

Striker Experience

Professional appearances, goals and assists across different teams, systems and countries.

Who Half a Yard Helps

Built for Developing Players

Half a Yard supports players who want constructive feedback, greater confidence and a clearer understanding of what they need to improve.

01

Young Attacking Players

Strikers, wingers and attacking midfielders who want specialist support in the final third.

02

Players and Parents

Families looking for honest feedback about a player’s development, level and practical next steps.

03

Trial Preparation

Players preparing for trials who want to improve their presentation, footage and readiness.

04

Semi-Professional Players

Senior players who want a second opinion, footage review or focused attacking development.

Important Information

Half a Yard Coaching and Scouting provide coaching, assessment and player-development guidance. These services are separate from Half a Yard Talent and do not constitute agent representation. Coaching or receiving a report does not guarantee a trial, club placement, contract or representation.

Start Your Development

Find Your Half a Yard

Enquire about finishing coaching, a player review, scouting feedback or a development plan. Include the player’s age, position, current level and location in your message.

Player Registration / Coaching Interest